Selection problems in conceptual design arise whenever one out of a number of possible solutions has to be chosen based on multiple criteria. Among the variety of approaches that have been suggested in the literature to tackle engineering selection problems, in this paper we focus on the approach proposed by Kuppuraju et al. (1985). The approach involves: the generation of solution concepts, the selection of the “most-likely-to-succeed” concepts for further development into feasible alternatives and the formulation and solution of selection decision support problems (DSP) to rank the alternatives in order of preference using multiple attributes. In this paper we propose to enhance the process of formulating a selection DSP by introducing the use of the Quality Function Deployment (QFD) as an auxiliary technique to aid in the identification of attributes. An example problem is presented to illustrate the material.